- Forum Clout
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Jim is trying to parlay this into a reality show.
Even this idea of a reality show is wildly out of date. He still thinks it's 2003 and The Osbournes are the biggest show on television. No one cares about "celebrity reality shows" anymore, Jim. And that's not even factoring in streamer culture or anything.
It's about fame for the viking and being relevant again in the comedy world for Jim.
That's the thing about all of this to me. It's not like Norton couldn't just comfortably do his failing radio show and tour a couple times a year and live off those two things until he decides to retire. And while we all correctly rip on him, he does have enough recognition within comedy circles and his peers that he should feel comfortable where he is and has done in his career. He doesn't have to be doing this! A normal person would be comfortable and not have to debase themselves like this.
There's clearly some deranged motive between the Nordic Nortons where they think they're just a step away from mass cultural relevance. Like the only reason they're not Tom Segura and his wife is that they haven't done a vlog.